Catherine became CEO of FASTSIGNS International, Inc. in 2009, bringing over 30 years of franchising and management experience that she now leverages for Propelled Brands.
In 2009, she received the International Franchise Association (IFA) Bonny LeVine Award in recognition of her contributions to the growth of the franchising industry and in 2010, the Dallas Business Journal named her a top Women Industry Leader in the Dallas Metroplex. In 2012, Catherine appeared on the Emmy Award-winning series Undercover Boss to learn new ways to advance the FASTSIGNS® brand. In 2015, she received the International Franchise Association’s first Franchise Action Network “FAN of the Year” award for her advocacy work in the franchising community. In 2016, she was selected as a Soderstrom Society Inductee for her contributions to the printing and graphic communications industry and was also honored with the 2016 Leadership Award from the Women That Soar organization. In 2018, she was honored by the Sales and Marketing Executives International (SMEI) with their Ambassador of Free Enterprise Award.
Catherine has served on the Board of Directors of the IFA since 2008 and is currently in the role of IFA Chair. Additionally, she serves on the Board of Directors of Brain Balance, a franchise company with a non-drug alternative for children with behavioral challenges, and serves on the Board of Directors of the franchisor Big Blue Swim School, one of the nation’s fastest growing swim schools. She is a keynote speaker at many franchise industry events, as well at many sign and visual graphics industry events.